Card Subscription Service
Posted on Nov 23, 2007 under Service | No Comment
This is not an advert…more a piece of market research.
How organised are you when it comes to arranging greetings cards for friends and family? Are you the type of person that wakes in the morning and suddenly remembers that you’ve not bought a card for someone’s birthday, anniversary, house move, graduation etc. etc? Blind panic as you try to find time in your busy daily routine to get to the shop to buy a card and get it in the post in time to arrive? Or do you work off a list, prepared in advance and regularly reviewed?
When you buy greetings cards, do you just grab the first one to hand, or try to pick out a card that matches the recipient’s personality/hobbies/lifestyle etc? Do you buy pre-printed, mass produced cards, or try to pick out something a little different?
How many do you send, and how much do you spend on greetings cards in an average year? – This is a scary question, the answer may shock you!
Would you be prepared to invest some time in creating a ’shopping list’ of your greeting card requirements, listing dates, names, likes/dislikes etc so that someone else could take the burden of remembering to go shopping for a card off you? Would you consider subscribing to a service that provides hand-crafted greetings cards through the post, with a reminder to send them on a few of days before the event?
If this sounds like something you’d be interested in, please leave a comment.